Archive for MSME Strategy

The Indian aviation and aerospace industry is soaring high, and MSMEs are at the heart of this growth. With a skilled workforce and a government push towards #MakeInIndia, there’s immense potential for Indian MSMEs to become leading exporters of aviation and aerospace components. But venturing into international markets comes with its own set of challenges. […]

Imagine slashing your electricity bill while reducing your environmental footprint. For many MSMEs in India, this dream can be a reality. Solar power solutions offer a unique opportunity to cut costs, boost sustainability, and gain a competitive edge. This article explores effective strategies to market solar power solutions specifically to other MSMEs, considering the Indian […]

Unveiling the Secrets of Resilient Businesses: ️ Join Pankaj Chawla & Ashmita Dhingra as they delve into the world of MSMEs and explore the strategies that help them thrive in challenging times. In this episode, you’ll discover: Firsthand accounts & practical tips from MSMEs that have overcome adversity.Innovative tactics & adaptable mindsets to build resilience […]

Imagine a bustling Indian bazaar. Vibrant stalls overflow with handcrafted goods, each vying for your attention. How do you, as a discerning customer, decide where to spend your hard-earned rupees? Often, it’s the brand that speaks the loudest – the one that evokes trust, quality, and a unique identity. This is the power of branding. […]

Meet Raj, the founder of a thriving spice company in Kerala. His journey began modestly, catering to the local market. However, partnering with a renowned chef proved to be a game-changer. The chef’s endorsement and access to the chef’s restaurant chain propelled Raj’s spices onto the national stage. This experience exemplifies the immense power of […]

Imagine a bustling marketplace, not of goods and services, but of opportunities. Micro, Small, and Medium Enterprises (MSMEs) navigate this dynamic space, fueled by ambition and resilience. But growth, like any journey, requires resources. Accessing funds can be a daunting task, especially in the complex Indian ecosystem. Fear not, enterprising spirit! This article unveils the […]

Curious how small businesses rise above BIG challenges?  Join Pankaj Chawla (MSME Strategy Consultants) and Ashmita Dhingra (Digifish3) as they crack the code to business resilience in this inspiring podcast! In this episode, you’ll discover: Real-life stories & proven strategies from MSMEs that thrived against all odds.Innovative tactics & adaptable mindsets to build a storm-proof […]

Imagine a bustling marketplace, not just of goods and services, but of ideas, resources, and expertise. This is the potential unlocked by strategic partnerships, a powerful tool for Indian MSMEs to navigate a dynamic and competitive landscape. Forget the lone warrior trope – collaboration is the new mantra for growth, and Indian MSMEs stand to […]

Imagine a steaming cup of chai, perfectly spiced to your individual taste. Now, translate that same meticulous blend to your global business strategy. That’s the essence of glocalization: tailoring global frameworks to your unique Indian MSME context. It’s like navigating the bustling streets of Chandni Chowk, where global trends meet vibrant local preferences, and every […]

Imagine your MSME thriving, unburdened by the weight of mounting debt. It’s possible, but it requires ditching temporary fixes and building a sustainable debt management system. This isn’t just about financial well-being; it’s about unlocking growth, stability, and the potential to truly empower your business. The Indian MSME landscape thrives on its dynamism and entrepreneurial […]